Numbers for each issue

Open a sent issue on the Issues tab to see these numbers.

Number Meaning
Sent Emails delivered to the mail server
Queued Emails still waiting, for example over the daily limit
Failed Emails that could not be sent
Skipped Not sent because the contact unsubscribed, bounced and so on
Opened People who opened the email (readers who block images are not counted)
Clicked People who clicked a link in the issue

Treat the open rate as a rough guide. Clicks tell you more about what readers care about.

What stops automatically

We stop emailing these contacts for you. You do not need to do anything.

  • People who click the unsubscribe link, including the "Unsubscribe" button in Gmail and other mail apps
  • Addresses that bounce, for example because they no longer exist
  • People who report the email as spam (complaints)
  • People who reply asking you to stop, when the AI reply assistant is on

Their status on the Subscribers tab changes to unsubscribed, bounced or complained.