Email newsletter compliance guides
Plain-language guides to the email laws that apply to newsletters in the United States, the European Union and Canada, checked against the official texts.
- CAN-SPAM Act Email Requirements: A Checklist for Newsletters
What the CAN-SPAM Act requires of commercial email: accurate headers and subject lines, a physical postal address, a working opt-out honored within 10 business days, and penalties of up to $53,088 per email.
- GDPR Newsletter Consent: Requirements, Double Opt-In and Examples
How to collect newsletter consent under the GDPR: what valid consent means, why pre-ticked boxes fail, how to prove consent with double opt-in, withdrawal and erasure, and fines of up to EUR 20 million or 4% of turnover.
- CASL Email Requirements: Consent, Identification and Unsubscribe
Canada's Anti-Spam Legislation in plain terms: express and implied consent (2 years after a purchase, 6 months after an inquiry), sender identification, an unsubscribe that works for 60 days and is honored within 10 business days, and penalties up to $10 million.
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